Back in Track

Abhishek Benny Photography
  Selling over 18,000 units in September 2018 Tata occupied the 4th position in the sales chart beating Honda and Toyota in a comfortable margin. Tata motors has been growing rapidly over the last months due to the sales of the hatchback Tiago and the compact SUV Nexon,which have been accounting nearly 75% of their sales.Almost 8000 units of Tiago is being sold per month, which is a huge achievement for Tata considering the fact the sales of their last model Bolt was under 500 units per month during its end.
Abhishek Benny Photography

  After the failure of Bolt and Zest,the company realized that something drastic has to be done in order to save the company.So they did their homework and came up with a new batch of products with a new design language called Impact design.The Tiago was the first one to be born out of this new philosophy.with its fresh design and features rivaling cars two segments above it. Tiago sold like hot cakes.The build quality and refinement was top notch in the segment.The success of Tiago gave Tata motors a boost.They Introduced new cars like Nexon,Tigor and Hexa. All of them has been accepted by the masses and is being sold well

Abhishek Benny Photography

  The acquisition of Land Lover and Jaguar helped Tata gain this momentum. They incorporated that technology into Tata cars for example the Harman Kardon music system used in luxury cars are available in a hatchback costing under 6 lakhs.The upcoming Tata SUV Harrier is sharing its platform with the Land Rover Discovery.And its going to give its rivals a run for their money.   

Comments

Post a Comment

Popular posts from this blog

How Safe are the Cars Sold in Indian Market

Image
 Recently the Renault Duster made for the Indian market has scored zero stars for adult occupant protection in Global New Car Assessment Program(NCAP),while the Dacia Duster scored three stars in 2011 which is the the European Version, the one sold here is the rebadged version which has changes made specifically to appeal Indian market.One of those changes is compromise in safety equipments,These trends are mainly seen in sub 10 lakh cars in Indian market.So what forces the manufactures to take measures like this? Europe bound Dacia Duster   The first fact we should know is that a car without any airbags  will automatically get Zero star rating and Global NCAP uses base variant of a car to conduct crash tests.since India is a very price conscious market manufacturers skip safety equipment's like Airbag,ABS etc too keep the cost down.The one thing an Indian customer who is out to buy a new car is gives most priority is its fuel consumption.No matter how equipped or good look
Read more

The all new 2018 Bentley Continental GT

Image
The all new 2018 Bentley Continental GT has been spotted testing in UK and in Germany.The Bentley Continental GT is the most sold and affordable model in the British manufactures entire line up.Bentley has the kept the luxurious grand tourer desirable by giving it minor updates through out its life cycle, but the overall styling and the mechanical underpinnings hasn't changed much and never deviated from its true shape.But due to the introduction of newer and more luxurious rivals like the Aston Martin DB11 and the Mercedes Benz S-65 AMG Bentley has decided to give the Grand Tourer a overhaul .The new sleeker and dynamic GT's interior and exterior is said to be inspired from the EXP 10 Speed 6 concept. Bentley has introduced more lighter and sturdier MSB platform(also used in the Porsche Panamera) and for the first time for a Continental GT a plug in hybrid system has been introduced  EXTERIOR AND INTERIOR  The spy shots reveal that the new GT's design is insp
Read more

2017 Honda CBR 10000 RR Launched in in India

Image
It took Honda Nine years to give the CBR line up a overhaul which the lineup has deserved since all its main rivals are getting updated and getting better.So Honda decided to step in the game by launching all new CBR 1000RR and its premium offering CBR 1000 Fireblade SP All new design In this latest avatar Honda decided to shed some weight and make lighter and faster.The new CBR is now 16 kgs lighter and output has been bumped by 11PS the total output of the 999cc inline four is  192PS@13,000 while peak torque is 114Nm@11,000. The new flagship looks much more aggressive and sleeker design,the bike looks more edgier now.The all new twin headlamps loosely resembles the ducati panigali's unit.The turn indicater are now integrated into the rearview mirrors.More than 90 percentage of the components are all new Edgier Design Language The electronics department of the bike also got an update to keep the bike under control its comes equipped with gyroscope assisted ABS
Read more